Tasked to build an eCommerce store compatible with all web devices, we sought to capture the essence of Cured Nutrition—a company holding down the corner of the fitness and cannabis CBD industries—in such a way as to create a community of likeminded customers. We incorporated custom images of fitness exercises infused with cannabis backdrops to highlight the founders’ message that fitness and cannabis CBD are natural compliments to living a balanced, healthy lifestyle. A podcast plugin was implemented to seamlessly migrate audio media from a related website under the same parent company to educate and remove stigma of CBD use.
Overall page layout designed for smooth scrolling navigation that leads the customer organically through the Cured Nutrition story towards favorite products and lifestyle subscription models at checkout. The back office is built for easy customization and analytic tools essential for scaling their business.
We enjoyed translating the founders’ genuine passion for their company and products into a simple, straightforward web page they could pass on to their community.
Project
CuredNutrition.com
Client
Cured Nutrition
What We Did
UI/UX Design, eCommerce Checkout, Podcast Implementation, Email Signup
